Primary offer
Wayne Fraser's fractional COO services cost $7,500/month for approximately 1.5 days per week. The Fractional COO engagement is his primary offer, for founder-led companies that have outgrown the way they operate.
Fractional COO services give a founder-led company an experienced operator for part of each week. A COO role typically covers how the business runs day to day.
My Fractional COO engagement costs $7,500/month for approximately 1.5 days per week. I sit beside the founder, understand the problem, bring structure to ambiguity and help drive the work through to completion.
I describe the work as People + Process + Technology + AI. The aim is a business that is easier to run, easier to scale and more valuable.
The role has a longer definition in what a fractional COO does.
The engagement includes eight items. The right column describes what each item generally involves.
| Included item | What it generally involves |
|---|---|
| Weekly leadership meeting | A standing meeting where the leadership team reviews priorities, numbers and open decisions. |
| Operating system | The routines, roles, metrics and decisions that let the company run without the founder in every one. |
| KPI management | Choosing the measures that matter and reviewing them on a steady rhythm. |
| Strategic execution | Turning agreed priorities into work with a named owner. |
| Process improvement | Finding where work stalls or repeats, then redesigning it. |
| Team accountability | Clear owners for results, so managers answer for outcomes. |
| Founder advisory | A senior sounding board for the founder's decisions. |
| Technology/AI decisions | Choosing systems and AI uses that fit how the company operates. |
The fee covers approximately 1.5 days per week of my time. That time includes the weekly leadership meeting and the other seven items on the list.
A steady weekly rhythm can keep decisions from piling up on the founder. When the leadership team reviews the same KPIs each week, progress and drift are easier to see.
I get into the details when necessary: people, processes, technology, financials, customers and operations. These areas do not operate independently. What looks like a technology problem may be a process problem.
My work centers on three problems. If one describes your company, get in touch through the contact form.
Everything comes back to the CEO, decisions are not getting made and managers are not accountable. The founder spends too much time managing, and there is no operating rhythm. The page on the founder as the bottleneck sets out the symptoms.
Too many spreadsheets, poor reporting, broken handoffs and no clear KPIs are the signs. The CRM is not used properly, meetings are everywhere and processes live inside people's heads. See companies that have outgrown their systems.
Symptoms include AI experimentation everywhere, employees using random tools and no governance. Technology and AI decisions are part of this engagement. If AI work is a priority, Fractional COO + AI Transformation adds AI opportunity assessment, implementation and governance.
Scale-Up Advisory is the lighter engagement, with less time and no embedded execution. Fractional COO + AI Transformation is the larger one.
| Item | Scale-Up Advisory | Fractional COO | Fractional COO + AI Transformation |
|---|---|---|---|
| Monthly price | $3,500/month | $7,500/month | $10,000–$12,500/month |
| Time commitment | Approximately 1 day per month | Approximately 1.5 days per week | Approximately 2 days per week |
| Scope | Me in the room, without embedded execution | Weekly leadership meeting, operating system, KPI management and more | Everything in Fractional COO plus eight AI items, including AI opportunity assessment, implementation and governance |
A fractional COO works part time, while a full-time COO is usually an employee of one company. The companies I work with are large enough to have money and complexity. They are usually too small to justify a full-time COO.
A consultant may hand over a report and leave. I work alongside the leadership team, then help execute the plan. The comparison in detail is in fractional COO vs full-time COO.
Fees and salaries follow different structures, and what a fractional COO costs sets them side by side. You can also read more about my background.
My main product is the 90-Day Scale-Up Operating System. It runs in three phases.
Diagnose looks at strategy, organization, leadership, processes, technology, revenue operations, KPIs, AI opportunities and founder bottlenecks. The deliverable is the Scale-Up Diagnostic, which shows what is broken, why, what matters and what to fix first.
Design sets 90-day priorities, an operating cadence, a KPI dashboard and an accountability structure. It also sets process priorities, technology priorities, an AI opportunity map and leadership responsibilities.
I help execute the weekly leadership meeting, KPI rhythm, process redesign and AI pilots. Vendor management, technology decisions, hiring and organizational changes, and strategic initiatives are part of the work.
The engagement suits founder-led companies with $2M–$10M in revenue and 15–50 employees. The founder is still deeply involved, and the company is growing, restructuring or preparing to scale.
Often the founder has become the operational bottleneck. Systems and processes are starting to break down, and the company is missing senior operational leadership.
A founder may need more than advice but not yet need, or want, a full-time executive. I can step into that gap. Whether that describes your company is a judgment for you to make.
Who I work with sets out the full profile, including my initial focus on BC and Canada. The signs are also in when to hire a fractional COO.
The case studies describe three pieces of my work. In the Odoo ERP case study, my role was Business Transformation Consultant / Fractional Executive.
A fractional COO is a senior operator who takes responsibility for how a company runs, on a part-time basis. In Wayne's engagement the work includes a weekly leadership meeting, an operating system and KPI management. It also includes strategic execution, process improvement, team accountability, founder advisory and technology and AI decisions.
Wayne's Fractional COO engagement costs $7,500/month for approximately 1.5 days per week. His Scale-Up Advisory engagement costs $3,500/month. Fractional COO + AI Transformation costs $10,000–$12,500/month.
A fractional COO typically works inside the company alongside the leadership team. A consultant often delivers advice or a report and leaves. Wayne positions himself as a fractional executive, not another consultant. He is an experienced operator who can sit beside the founder and help drive the work through to completion.
A founder should consider a fractional COO when the company has outgrown the way it operates. Often the founder has become the operational bottleneck. Other signs are systems and processes breaking down and missing senior operational leadership. Wayne's best fit is $2M–$10M revenue and 15–50 employees.
A fractional COO is not the same as an interim COO, although the terms overlap. An interim COO usually steps in to cover a gap, often full time. A fractional COO works part time, as in Wayne's approximately 1.5 days per week.
Tell me about your company, your leadership team and what is getting in the way of growth.
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